PERMACULTURE- the foundation of NOW

PERMACULTURE- the foundation of NOW

Permaculture is a holistic approach to land use, agriculture, and design that seeks to create sustainable and self-sufficient ecosystems, it is based on the observation of natural systems, the use of closed loop systems and the implementation of a set of design principles that aim to create a balance between human and natural systems.
The word "permaculture" is a combination of "permanent" and "agriculture," and it was coined by Bill Mollison and David Holmgren in the 1970s.
Permaculture design principles include:
  • Observing and interacting with nature
  • Catch and store energy
  • Obtain a yield
  • Apply self-regulation and accept feedback
  • Use and value renewable resources and services
  • Produce no waste
  • Design from patterns to details
  • Integrate rather than segregate
  • Use small and slow solutions
  • Use and value diversity
  • Use edges and value the marginal
  • Creatively use and respond to change
Permaculture is significant for several reasons:
  1. Environmental sustainability: Permaculture emphasizes the use of natural systems and processes to create a sustainable and regenerative environment. This means that permaculture practices can help to reduce the negative impact of human activity on the planet by promoting conservation of resources, biodiversity, and soil health.
  2. Food security: Permaculture is a way to create food systems that are not only sustainable but also regenerative. It aims to create a closed loop system where waste from one element becomes the food for another element, this way it can increase the yield and reduce the dependence on external inputs.
  3. Community building: Permaculture is not only about designing land but also about designing communities. It promotes the creation of resilient and self-sufficient communities by encouraging cooperation, mutual aid, and community self-reliance.
  4. Economic resilience: Permaculture can help to create sustainable livelihoods by promoting the use of local resources, reducing dependence on external inputs, and creating value-added products from local resources.
  5. Adaptability: Permaculture is an adaptable concept that can be applied to different scales, from a backyard garden to a large farm, and to different environments, from tropical to desert to cold climates.

Permaculture is an important concept and approach to land use, agriculture and design that aims to create sustainable and self-sufficient ecosystems. It's important for environmental sustainability, food security, community building, economic resilience, and adaptability. 

ÀSË values permaculture by choosing fully backyard compostable packaging, carefully curating ingredients, and by funding initiatives such as the Preservation of Sacred Lands with the Dogon tribe of Western Meritah (Africa),  Biodynamic Permaculture Templates with Pataxó People in Bahia, Brazil and with multiple children's schools in Southern California. This approach not only helps to create a sustainable and regenerative environment but also helps to promote the conservation of resources, biodiversity and soil health. Additionally, by supporting indigenous communities and educating children, we are promoting community self-reliance and resilience, and creating sustainable livelihoods. This is a holistic approach that goes beyond just providing a product, but also promotes positive social and environmental impact. By choosing to drink ÀSË , you are not only getting a high-quality, delicious and nutritious product, but also supporting a sustainable and regenerative way of living.


This information about Permaculture has been written using the assistance of AI technology. It provides a general overview of Permaculture, including its definition and core principles. For more in-depth information, it is recommended to seek additional resources and consult with experts in the field.

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